Register to Use AdChoices

Participation in the AdChoices program responds to business critical needs:

  • Facilitates alignment with privacy regulation; add it to your company’s privacy toolkit.

  • Builds trust by providing consumers with centralized transparency and control for targeted advertising.

  • Protects your brand reputation and promotes it as a responsible corporate citizen.

  • Demonstrates your commitment to effective privacy self-regulation.

  • Enhances overall organization integrity.

Through AdChoices, companies gain access to valuable resources, saving time and reducing human error in managing vendor relationships for interest-based advertising.


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The DAAC is the proud recipient of the 2024 PICCASO Award for Not for Profit Leadership in Canada