DAAC Summit 2018


Join us at the DAAC Summit as we look at our program's work in Canada and abroad, talk with our compliance partners, and feature expert & timely discussions on recent privacy news.

Don't miss out on what will surely be a series of engaging discussions.

Friday September 28, 2018, 7:30am - 2:00pm
Osler, Hoskin & Harcourt, 100 King St. West, 63rd Floor


Time Sessions Speakers

8:00 am - 8:40 am

Breakfast & Networking

8:40 am - 8:55 am


A welcome to attendees, summary of DAAC news, and review of recent consumer research findings.

Julie Ford
Executive Director
Digital Advertising Alliance of Canada
Josh Rosenblum
Research Director

8:55 am - 9:35 am

The Last Jedi: Why the Future of Privacy Belongs to Canada

Canada's privacy laws are pragmatic, scalable and sustainable. Is Canada the "last savior" of a privacy oversight model that truly balances all of the forces in the galaxy?

Peter Kosmala
Vice President, Platform

9:35 am - 10:00 am

The Mindset of the Consumer

Hear from Edelman's Brand Trust Barometer on consumers and their attitude toward privacy issues.

Scott Evans
General Manager

10:00 am - 10:25 am

Avoiding Algorithmic Bias

As AI in ad targeting & other areas of marketing becomes more commonplace, what can be done to remove the bias that can sneak into those data-driven algorithms?

David Weinkauf
Senior Policy and Technology Advisor
Office of the Information and Privacy Commissioner of Ontario

10:25 am - 10:40 am

Networking Break

10:40 am - 11:15 am

Enforcement in Action

Hear from Canadian and US self-regulatory representatives who are monitoring and responding to marketplace practices and learn the key takeaways to keeping the advertising supply chain on the right side of regulation.

Leore Rosmarin
Compliance Associate for the AdChoices Accountability Program
Ad Standards
Jon M. Brescia
Director, Adjudications and Technology, Online Interest-Based Advertising Accountability Program
Council of Better Business Bureaus
Moderated by:
Audrey Trainor
Director of Ad Notice Solutions
Evidon from Crownpeak

11:15 am - 11:50 am

The Global Effects of EU Regulations

With the GDPR now in full effect and the ePrivacy regulation on track for 2019, this session will discuss what Canadian companies need to know and action on to reach EU residents with their marketing efforts online.

Darren Abernethy
Senior Counsel
Mathilde Fiquet
Vice Chair
European Interactive Digital Advertising Alliance
Moderated by:
Cristina Onosé
Director, Government Relations
Canadian Marketing Association

11:50 am - 12:10 pm

Global DAA Updates

Hear about how the program is growing globally from our EU and US counterparts, and what's next.

Ionel Năftănăilă
Director, Programme Development
European Interactive Digital Advertising Alliance
Lou Mastria
Executive Director
Digital Advertising Alliance

12:10 pm - 12:30 pm


12:30 pm - 1:00 pm

In Conversation with the OPC

Hear firsthand from the Office of the Privacy Commissioner of Canada their thoughts about privacy in 2018 and their priorities for 2019.

Vance Lockton
Strategic Policy Advisor
Office of the Privacy Commissioner of Canada
Adam Kardash
Osler, Hoskin & Harcourt

1:00 pm - 2:00 pm

Dessert, Entertainment & Networking