- About Online Advertising
- Opt-Out Tool
- Participating Companies
- Registration Info
- About DAAC
Effective Date: April 27, 2017
The term “personal information” means information about an identifiable individual. When you visit or use our Digital Properties, we may collect the following types of personal information:
We may use the information we collect from you for purposes such as:
Through our Digital Properties, you are able to exercise choice with respect to certain data practices of companies participating in the choice tools we provide. When you exercise your choice, we may share some information collected from you, your computer, or your mobile device with these companies so that they may honor your requests concerning their data collection practices. Additionally, we may share information with service providers who may assist us in responding to your inquiries or requests, or otherwise perform some business or operational function for us. We may also disclose personal information about you if required to do so by law, including without limitation, by search warrant, subpoena or court order; to another organization for the purposes of investigating a breach of an agreement or a contravention of the laws of Canada, or for the purposes of detecting or suppressing fraud or of preventing fraud; to another organization in association with a prospective or actual business transaction; and for purposes disclosed at time of collection.
We take reasonable administrative, technical and physical measures in an effort to safeguard the personal information in our custody and control against theft, loss and unauthorized access, use, modification and disclosure..
You have the right to access, update, and correct inaccuracies in your personal information in our custody and control, subject to certain exceptions prescribed by law. You may request access, updating and corrections of inaccuracies in personal Information we have in our custody or control by emailing us at the contact information set out below. We may request certain personal information for the purposes of verifying the identity of the individual seeking access to their personal information records.